Develop Your Book’s Manuscript and Metadata
Highlighting metadata
A book is a more than the physical exterior and interior that
we see. A book expands to include its very description also. When
you are done with writing and finally publish it, your book will
potentially reach millions of readers. And that is possible by God’s
grace and partly because of the Internet and metadata. Metadata
is a techie sounding word for information that describes your
publication. It markets your books to potential readers through the
searches people make on the Internet. If your book’s metadata
has any of the searchers’ keywords or terms in it your book can
pop up as one the choices that get presented. Your book cover
and description gets exposure, and that may lead to a book sale.
Whatever words a publisher chooses to describe their book with
becomes part of its searchable metadata. Moreover, titles are
required to have their metadata when being uploaded to distributors
like IngramSpark. That information goes with the book and is
listed on online retailers’ websites that order your book, such as
Target, Barn & Noble, Amazon, and other local bookstores also.
Metadata is like a book’s profile, identifying itself to
bookstores, libraries, and readers using the book title, description,
audience demographics, and more. The books’ data tells them
it’s the one for them. Even the author’s name, other works, book
price, genre, page count and other data can connect your book with
new customers.
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